Our mission is social marketing ...thus, the Social Librarian brings you news, best practice and information taken from our consulting, workshops and research work with Libraries across America. Enjoy!-Bill (www.socialmarketing.org)

In this last installment of our article on the Problem Customer, we are now at an important juncture. We realize there are several “types” of customer who will not respond to normal customer service techniques or corrective mechanisms.
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"Be careful about reading health books. You may die of a misprint."

Mark Twain

Beginning in January 2004, the Lewis & Clark National Bicentennial Exhibition was set on display in St. Louis to commemorate this rather pivotal event in American history -- the first transcontinental journey across North America.This complementary online exhibition is designed to let people follow in the footsteps of the expedition, and in the words of the introduction, "to meet people different from us in mind and time, and to learn to know them." The exhibit's materials can be accessed in a number of ways, including by theme, through following the trail with an interactive map, or by searching or browsing a gallery of the many pieces of visual and historical ephemera digitally archived here.
Using the interactive map is wholly engrossing, as each site allows users to toggle the historic map of the journey with a contemporary map, listen to various sounds associated with each place, and in a few instances, listen to readings from the words of various persons on the expedition. In the themes area, visitors can browse through such topically arranged pieces on Discovering of Diplomacy, AWorld of Women, and Trade and Property. Finally, there is the collection of over 350 artifacts available for online viewing, including Meriwether Lewis's watch and the will of William Clark. [KMG]http://www.lewisandclarkexhibit.org/